RockMelt – The Latest Social Media Craze?

rockmelt_browser_facebook_logo

The ‘Social Media’ module of my Journalism degree has just ended but I still keep diverting my attention to new and wonderful social media stories, apps and ideas (out of force of habit really). I recently came across a new Internet Browser called ‘RockMelt’ that claims to be ‘Your browser – re-imagined and built for how you use the Web’.

I decided to download this browser after I read a review that said it incorporated many social networking sites, and meant that you could browse the web, and chat to friends via Facebook, whilst staying on the same page. I have to say I am very impressed with this modern, sophisticated and useful new browser.

The browser first invites you to connect with your Facebook profile, this takes seconds, and then your friends are placed on a right side ‘friend edge’ which informs you how is online, and allows you to choose favourites etc. You can then connect with your Twitter account, MySpace page, any social networking site, and these icons are added to a left side ‘app edge’. This can allow the user to be on all sites at once and never misses out on important updates.

You are notified of updates to your social networking sites via mini pop-up which gives you all the latest information whilst you are browsing. The layout of the browser, besides its various ‘edges’, is pretty similar to Internet Explorer or Safari. It includes a URL bar, and a search bar at the top and you can add bookmarks or favourite pages. This styling and architecture of the browser make it very useful to a journalist. If a journalist were, say, writing a story about the student protests, they could be interviewing a student via Facebook chat, keeping up to date with the latest EdinUniAntiCuts Twitter feeds, and find interesting pictures to use on Fickr at the same time.

This really is another huge advancement in technology and I wouldn’t be surprised if it really hit off. It lays everything out in a very clear and easy way, but it looks classy with its modern style. Download worth doing I reckon!

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About jooleea

I am a second year student, studying Journalism at Edinburgh Napier University. I am very excited about the four years ahead of me and can't wait to sink my teeth into some fun journalistic experiences!

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